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Customer Experience: 6 lessons from personal experience
The Post Office: the personal touch makes a huge difference My son is an eager eBay trader and had a large bunch of parcels to post. Being an empathic human being (most of us are) I decided to help...
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CX / UX: why one etailer won a £500 order and the other one didn’t
Exec summary: the nugget to chew on Make it easy for potential buyers to buy from you. How? Take the time to understand how people buy. Design your interaction interfaces and the supporting...
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Customer Experience: why haven’t more retailers gone bust?
Plenty of UK based retailers have failed during the course of 2012 According to the Centre for Retail Research, some of the bigger names that have failed in 2012 include: JJB Sports – the struggling...
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